The March 2010 edition of Channel Pro has a great story about how to sell small businesses on system security. The article focuses on business that don’t have servers, but still need data protection and security. One StorageCraft partner, Bill Hole of The Hole Group, discussed how he’s using StorageCraft ShadowProtect to backup his customers’ data locally and  off-site. Even though he’s recommended the customer upgrade and move to a server environment, the customer is happy knowing the company data is still safe.

When we talked about their budget for an upgrade, they still refused a server,” says Hole “They asked what [they] would gain from a server. Instead, they bought a second TeraStation and are happy with their decision.

The article also gives tips and tricks for selling your services to companies that aren’t networked. You can view the entire digital version of Channel Pro online.