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Featured on ARN: Servicing a Ransomware-Hit Market

Security, or a distinct lack of, continues to break the world’s most iconic organisations - think Target, Sony or Home Depot - creating sensationalism and media headlines in the process.

“Each business is different but they are also the same,” StorageCraft vice president of worldwide sales Marvin Blough observed. “The data is different and that is especially applicable for small and medium sized businesses [SMBs] because the owners just want to run the company and not worry about IT.

“There’s different risk profiles on different sets of data because if a small business can’t invoice a customer, they are pretty much out of business.”

As explained by Blough, different approaches apply to different data sets, with the SMB sector housing decision-makers more focused on creating revenue streams than protecting company assets.

Continue Reading: Arming the First Responders - How Partners Can Service a Ransomware Hit Market